Meet Idan Beck, founder and CEO of gTar, the newest in interactive musical hardware. In this episode of AOL original series Funded, join host Baratunde Thurston as he explores the place of crowdfunding in the hardware industry.
Offering up their prototype for the gTar, an interactive, electronic guitar described as “training wheels,” the team had no trouble securing backing, including big name investors like Charles Huang of RedOctane, the creators of Guitar Hero. So why resort to launching a Kickstarter campaign for funding? Watch and see.